Manufacturers
Navigating retail and distribution, especially in new markets, can be challenging. We offer the expertise and resources to help you develop new sales channels, enter new markets, and optimize your factory capacity, ensuring your success.
Do you want to penetrate new markets but lack the knowledge on how to proceed?
We have extensive experience in the Middle East and Africa regions. Our comprehensive, step-by-step approach will guide you through the entire process, from product evaluation and market surveys to compliance and beyond.
Do you need to adapt your products to specific markets, such as the Middle East, but don’t know where to start?
We evaluate your products to ensure they fit local markets, comply with local regulations, and meet local labelling requirements for packaging.
Are you struggling to connect with retailers and develop your customer portfolio?
We evaluate your value proposition and connect you with our network of retailers and distributors that best align with your company.
Need more information?
Let’s Chat.
Need more information?
Let’s Chat.
- Market Opportunity Evaluation & Strategy
- Assortment & Product Assessment
- Commercial And Distribution Model Setup
Market Opportunity Evaluation & Strategy
- Getting your product on the shelf is just the start. Navigating retail can be challenging, but we’re here to help. With our global expertise, extensive data, and deep market insights, we guide you in evaluating opportunities, minimizing risks, and planning for sustainable, long-term growth.
- We use global and local sales data to identify new markets, understand trends, and target key consumer segments. Our analysis covers competing brands, pricing structures, and distribution models. We also identify market gaps in major retail chains and provide feasibility studies to assess your potential.
Assortment & Product Assessment
- Maintaining quality is crucial for building brand loyalty and driving sales. Our flexible Sensory and Quality Assurance services ensure your products consistently meet all quality and regulatory standards.
- We conduct sensory evaluations to check your products against specifications, benchmarks, and regulations, ensuring they comply with local laws. We also review your product range and packaging to identify areas for improvement, including adapting labels when needed. By spotting emerging trends in flavors, ingredients, and packaging, we help you create innovative products that stand out in the market.
Commercial And Distribution Model Setup
- Expanding into new markets and growing your market share across the Middle East is easier with the right strategy. We help you set up the best distribution model and connect with the right partners.
- Our expertise is in crafting and executing route-to-market (RTM) strategies. We identify all potential distribution channels and provide detailed data on local and global presence, customer profiles, and organizational structures. Whenever possible, we connect you with the right contacts to facilitate your success.